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Adobe AD0-E608 Korean Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional (AD0-E608 Korean Version) Sample Questions:

1. Adobe CJA에서 고객 세그먼트별 요약 구매 총액을 표시하려면 어떤 표 유형을 사용해야 합니까?
응답:

A) 코호트 테이블
B) 요약 표
C) 피벗 테이블
D) 주요 지표 보고서

2. 웹사이트의 특정 섹션에서 동작을 분리하려면 어떤 필터 컨테이너를 사용해야 합니까?
응답:

A) 세션 컨테이너
B) 사람 컨테이너
C) 청중 컨테이너
D) 이벤트 컨테이너

3. Adobe CJA에서 고객당 평균 구매 가치를 계산하려면 어떤 구성 요소를 사용해야 합니까?
응답:

A) 계산된 메트릭
B) 캠페인 추적기
C) 데이터 뷰 관리자
D) 프로필 속성 매퍼

4. Adobe CJA에서 캠페인 성과 데이터를 분석할 때 첫 번째 단계는 무엇입니까?
응답:

A) 실시간 동기화 활성화
B) 날짜 범위 정의
C) 데이터 필터 적용
D) 캠페인 지표 할당

5. 다음 시나리오를 가정해 보겠습니다. 4월 10일, 한 방문자가 소셜 미디어 게시물의 링크를 통해 사이트에 접속하여 장바구니에 상품 3개를 추가한 후 사이트를 떠납니다.</li><li>4월 14일, 같은 방문자가 장바구니에 담긴 상품에 대한 안내 이메일을 받습니다. 방문자는 이메일의 링크를 클릭하여 사이트로 이동하고, 유사한 상품을 찾기 위해 다른 두 사이트를 방문한 후 구매하지 않고 사이트를 떠납니다. 4월 16일, 같은 방문자가 장바구니에 담긴 상품 중 두 개가 15% 할인된다는 SMS를 받습니다. 이 SMS 링크를 통해 방문자는 장바구니로 연결됩니다. 방문자는 SMS의 링크를 클릭하여 총 240달러에 장바구니를 구매합니다.
방문자의 구매에 대해 각 채널에 균등하게 80달러의 크레딧을 부여해야 하는 경우 어떤 귀속 모델을 사용해야 할까요?
응답:

A) 개인 룩백 윈도우를 사용한 선형 귀속 모델
B) 세션 룩백 윈도우를 사용한 선형 귀속 모델
C) 개인 룩백 윈도우를 갖춘 참여 귀속 모델
D) 세션 룩백 윈도우를 포함한 마지막 터치 속성 모델

Solutions: